Creative Professionals

Putting the B for Business in your ABC’s by Robert Jacobson

As a musician, I understand some of the issues and challenges that you’re probably thinking about as graduation approaches. I work with creative professionals to identify opportunities, refine & develop business practices, and feel confident about using the B word.

You have the Art and the Creativity nailed, but let me help you with the Business part of the formula. Having confidence in this area will benefit your art

About me:

  • Cal Arts MFA in Music
  • Studied Music and Business at USC
  • Curated several local music series in L.A
  • Experienced performer and teacher.
  • Active entrepreneur

Specialties:

  • Building Audiences (i.e Blue Ocean Strategy).
  • Gig 101 – Looking below the radar &  Identifying potential clients/gigs.
  • How to work with and identify potential  sponsors?
  • Coaching efficient use of online technology.
  • Connecting the dots – Learning to leverage what you have today that positions you for tomorrow.
  • Managing and expanding your business.

Contact: Robert At Desert Sky Holdings Dot com